Step-and-Repeat Walls.
A step-and-repeat wall is a logo pattern engineered for the crop. Get the tile size and spacing right and every photo carries the brand, however tightly it is cut — get it wrong and you have paid for a wall that photographs as a blur.
Step-and-repeat wall
The frame and printed skin, 2m to 10m wide.
Carpet or runner
Marks where guests stand and lifts the whole set.
Bollards & ropes
Keeps a queue orderly and photographers at the right distance.
Custom build
Anything we don't stock — rigging, plinths, feature lighting — gets priced with the rest of your build.
From-prices are ex GST · event logistics added at checkout
- Feature lighting on the wall face
- A second, smaller wall for overflow photography
- Artwork layout if you only have a single logo file
These aren't catalogue items — request a custom quote and we'll price them with the rest of your build.
The name describes the layout: the logo steps across and repeats down, so a full mark always lands in frame. The variables that matter are tile size, rotation and spacing, and they are decided by how the wall will be shot — a single-person portrait crops far tighter than a group of six.
Contrast decides legibility. A logo set only slightly darker than its background disappears under a flash, which is why we proof the tile at final print size rather than on screen — screens flatter a pattern that a camera will not.
Width follows the group. 2–3m works for pairs and small groups; 6m and up handles a line of six with photographers working from an angle. Both come from the same frame system, so you are choosing a size, not a different product.
- Typical wall
- 2–6m wide · 2.4m high · single-sided
- Logo tile
- Sized and spaced for the crop — proofed at final size
- Matte dye-sublimated fabric, no flash hot spots
- Artwork
- Vector logo (AI, EPS or PDF) with fonts outlined
What is a step-and-repeat wall?
A backdrop printed with one logo (or a set of logos) tiled across and down, so a complete mark appears in every photo no matter how the shot is cropped. It is the standard press and red-carpet photo wall.
How big should the logos be?
Big enough that a full logo survives a head-and-shoulders crop, small enough that several appear behind a group. We lay it out and send a proof at final print size before anything prints — screens make patterns look clearer than cameras do.
What size wall do I need for photos?
2–3m wide suits pairs and small groups; 6m and wider handles a line of six with photographers shooting from an angle. Configure the width on the media wall page for a live price.
Running step-and-repeat walls?
Configure online for a live price, or send us the brief and we'll quote a custom build within one business day.